Advice for Artists PART TWO: LicensingPlease read PART ONE too!Advice for Artists PART TWO: Licensing by *MeredithDillman
Licensing is a funny thing. Many artists have been lead to believe that its a magic word and will make them rich and famous immediately because they see So and Sos art all over. Thats wrong. No one product or contract will do either for you.
1. Trust your instincts and dont let jealousy get in the way. Just because you see someone elses art on a product doesnt mean you know its actually a good deal for them.
2. There are two aspects to product licensing: royalties and exposure for your art. Ideally you want both and if you get neither its no use at all. You get only small percentage of what the product sells for wholesale (i.e half the price you see in stores). Dont let anyone tell you that licensing is going to make you rich OR that its just free advertising that you arent supposed to make any money from.
Advice for Artists PART ONEPart one of two.Advice for Artists PART ONE by *MeredithDillman
When artists are starting out we are often so eager to be published that we are happy for anything that comes out way and don't stop to think. Creative people love being told they are liked and wanted. This article is designed to help you avoid the pitfalls that inexperienced artists often encounter.
Unfinanced Entrepreneurs was term coined in an articles by Mark Evanier. These are people with grand plans and no track record to back in up. They draw you in with tall tales of how when their project is published it will be the next big thing and sell tons. They cant pay you right now, but youll make plenty in royalties after its published. Or worse they want you to work for exposure, because the commissions will come rolling in after their project has made you famous. They are working under the assumption that what you do is easy, quick and fun. Remember, n